Lars Löhle joins Entrix as Chief Commercial Officer

13 / 09 / 23

Lars Löhle, former VP Commercials of Sono Motors, joined Entrix on September 1st as Chief Commercial Officer.

Embracing the Future: Meet Entrix’ New CCO, Lars, and his Vision for Intelligent Energy

In our journey towards a sustainable energy transition, the world depends on individuals leading the way for a more intelligent, greener future. Lars, the recently appointed Chief Commercial Officer (CCO) at Entrix, is undoubtedly one of them. With over a decade of experience in the world of advanced technology and a passion for nurturing and growing businesses, Lars is set to guide Entrix into a new era of sustainable energy solutions.

A Journey of Innovation and Progress

Lars’ journey into the world of technology started at Bosch, where he engaged in the exciting field of self-driving cars. This early experience laid the foundation for his deep understanding of innovation and its potential to change industries. However, it was his time at Sono Motors that truly sparked his passion. While leading Sono Motor’s business-to-business division, Lars worked closely with an exceptional team, allowing him to spread their innovative solar technology in the mobility industry.

A Dedication to Sustainability

Lars’ decision to join Entrix as the CCO was driven by his strong commitment to sustainability. In his own words, “Sustainability isn’t a choice; it’s a necessity. And the key to achieving a sustainable future is adaptability.” Entrix, with its innovative approach, offers a unique solution to this challenge by seamlessly and intelligently integrating battery storage into the energy markets and thereby optimizing its value.

Lars explains, “Entrix’ platform turns batteries into more than just energy storage devices; it makes them financial assets. By optimizing battery storage across the markets, we make sustainable solutions financially attractive for our customers, speeding up the shift towards a greener future.”

A Vision for What’s to Come

Lars is not content with maintaining the status quo. Together with the talented team at Entrix, he wants to expand Entrix services to further geographies and new service offerings like Virtual Power Plants (VPPs) or co-located projects.

“As we move ahead,” Lars says, “we are not only committed to expanding our presence in emerging geographical markets but also to exploring new territories. The future is full of opportunities, and at Entrix, we’re excited to be at the forefront of this transformative journey.”

Lars’ appointment as CCO marks a pivotal moment for Entrix. With a visionary leader like Lars taking the lead, Entrix will redefine the energy landscape, making cleaner and more sustainable energy solutions accessible.

As Lars eloquently puts it, “Our mission is clear: to lead the way towards a brighter, greener future. Together, we’ll shape a world where sustainability isn’t just a goal; it’s a reality.” With Lars and Entrix leading the way, clean and intelligent energy’s future looks promising.

Share this article: